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NORTH AMERICAN ELECTRONIC DISPLAYS
Innovative Digital Media Technology

Glossary
  • Ambient Temperature
    The temperature of the area or atmosphere around the electronic led display (not the operating temperature of the led display itself) in which it will be working properly without showing malfunctions
     
  • Animations vs. Graphics
    A graphic is a pattern of pixels, often displayed in one position, such as a company logo or an identifiable product, such as a car or light or shoe. An animation is a sequence of graphics that have been designed to operate together to give the illusion of motion, such as a walking shoe, or a moving car, or a light turning off and on. Most signs will display both animations and graphics. Some signs have animations and graphics built in. Other signs require that you insert the animation or graphic in your message and transmit the animations and graphics to the sign when you transmit your messages. See also "Programming Animations and Graphics."
     
  • Battery Backup
    Most signs have battery-backed up memory and time. If the sign is turned off, unplugged or moved, the messages, graphics and time settings that were stored in the sign’s memory area are not lost. When the sign is plugged in again, the message, graphics and time that were in memory resume displaying.
     
  • Brightness
    The output intensity or brightness of an LED is measured in millicandela. The most common technique used in indoor displays to get the greatest range of brightness is called "multiplexing". The LED's are strobed rapidly, faster than the eye can detect, one at a time. This method limits the brightness of each pixel since the pixel is only turned on for a sequence of brief instances. When an LED is latched on, it is lighted continuously until it is turned off again. This produces brighter pixels. Data block modules can only be multiplexed; discrete clusters are usually latched.
     
  • Center to Center Spacing
    The distance from the center of one pixel to the center of the next adjacent pixel is called "Center to Center Spacing" or "Pitch".
     
  • Connectivity

    There are a variety of ways to connect a sign to a computer:

    • Cable - The simplest connection is a cable connection between the Serial Port of the computer and the sign. There are several cable connection options. These are discussed more fully in our document, "Sign Networks."
    • Modem - If cabling is difficult or impossible due to site restrictions, using a Modem is a second option. The messages and graphic programs are transmitted from the modem on the sending computer to the modem in the sign over normal telephone lines. When a message is sent, the program automatically dials the phone number of the sign modem. The telephone line can be a line provided by the phone company, or it can be an extension on your internal phone system. A modem connection is generally used when it is easier to get a phone line to the sign location than it would be to pull a cable of your own there. Modem connectivity is also used when programming needs to be done remotely.
    • Ethernet - Some signs now support TCP/IP and can receive communication via a company’s Local Area Network (LAN).
       
  • Clusters
    When a brighter pixel is needed, multiple LED's are assembled in "clusters" of LED's that together form one pixel point when they are lighted. Multiple LED's are connected to a molded cup which is then filled with clear epoxy to hold the LED's in place. Clusters may contain one color LED or in a multi-color application the cluster may contain a combination of different LED's.
     
  • Diode
    A two terminal device that conducts in only one direction.
     
  • Display Area
    The area used for displaying the information show on the led display.
     
  • Display Array (Rows and Columns)
    An LED sign is made up of an array of dots or pixels. The array is described by the number of dots vertically and the number of dots horizontally. For example, 16 X 80 means that the sign has 16 dots vertically and 80 dots horizontally. The characters and graphics of a message are formed by turning on or activating specific patterns of pixels within the display array. A sign is defined by its display array – the number of rows and columns of pixels. A sign with a 7x80 display array has 560 pixels.
     
  • Display Modes
    Most programmable signs offer a variety of message entry and exit modes or special effects. The most common display mode is the ticker tape mode made popular by stock ticker displays. Other popular display modes are hold, flash, scroll, roll, wipe, twinkle, sparkle, snow, spray, spin, starburst, turn page, shrink, explode, switch and interlock.
     
  • Dynamic Pixel Technology (DPT). The display comprises pixels and dots. Pixels are generated dynamically. Dynamic pixels are generated variable from existing dots. By combining adjacent dots, pixels form a dynamically generated logical unit, with adjacent pixels overlapping physically. This will have the effect that the electronic led display flowery color collocated from red, green, blue LED show the actual nature color again.
     
  • Electronic LED Display
    A numerical readout in which the digit segments are delineated by light emitting diodes.
     
  • Foreground and Background Color
    Some signs allow you to set the color of the background or the foreground color. In a red only sign model, this would enables you to have red text on a black background or black text on a red background. In a multi-color sign, you could have a variety of text colors and a variety of background colors. Keep in mind, however, that certain colors and color combinations are more readable and visible than others. The elaborate combinations generally work better at night. In bright sunlight, bright colors on a black background are the easiest to read.
     
  • Frequency of Frame Display
    This is the frequency of the cycle which sends the data for one display. The optimum value is determined after taking into consideration flicker and uneven contrast.
     
  • Graphics vs Text
    Text-only applications can be accomplished with signs with as little as one line of text. Graphics require more height to accurately display logos and animations. Graphics look best when the sign is at least 24 pixels high.
     
  • Hand-held Remote Programming vs Computer Programming
    Many signs come with their own programming keyboard. They also offer a computer programming option. As a rule, it is easier, faster and less error-prone to program a sign using a computer than it is to use the remote keyboard. The longer your messages the more tedious it is to use a remote keyboard, since the message must be edited and manipulated in the memory of the sign, rather than on the screen of the computer. Messages and graphics can also be more easily lost when the remote keyboard is used. See our document "Programming Options" for a more detailed discussion.
     
  • Indoor vs Outdoor Brightness
    An indoor sign should not be used in an outdoor application or a window application. First, the indoor sign is not bright enough to be seen in bright daylight. Outdoor signs should be at least 100 times brighter than Indoor signs. Second, the epoxy material that indoor LED’s are made of is not designed to be exposed to sunlight. UV light will turn the LED plastic dark within a relatively short time. The effect of this is to dramatically reduce the brightness of the display. If a sign must be read in daylight, it must use super bright LED technology that is designed for UV exposure. The brightness of each pixel should be at least 800 millicandela, and the brighter the better. Some of the brightest outdoor brightness signs are rated as high as 10,000 millicandela per pixel. Indoor signs usually have a brightness between 10 to 100 millicandela per pixel. Make sure that your sign is designed for an outdoor or window application.
     
  • LED - "Light Emitting Diode"
    An LED is a tiny chip of silicon made to produce light in a variety of colors including red, green, yellow, and blue. A solid-state semiconductor device that converts electrical energy directly into light. On its most basic level, the semiconductor is comprised of two regions. The p-region contains positive electrical charges while the n-region contains negative electrical charges. When voltage is applied and current begins to flow, the electrons move across the n region into the p region. The process of an electron moving through the p-n junction releases energy. The dispersion of this energy produces photons with visible wavelengths.
     
  • LED’s vs other types of Bulb Technology
    LED's are significantly less expensive than incandescent lamps. LED's are also less expensive than monitors over a life of 10 years. LED's have an expected life of more than 100,000 hours or from 11 to more than 20 years. The longer life dramatically lowers maintenance expense compared to monitors or lamps. LED's need very little power and generate less heat than other light sources. Less power and heat mean less operating and maintenance costs. LED's are small and lightweight. This lowers the cost of the enclosure and installation.
     
  • Outdoor Character Size- 24 inch high characters are excellent for long distance freeway viewing. 14" characters are used on fast-paced streets and highways. On surface streets where traffic is slower and stopped near the sign, 8.5 inch and 12 inch characters are used
     
  • Pitch
    The distance between the center of two adjacent pixels in an array.
     
  • Pixel(s)
    A pixel is one of the many tiny dots that make up the representation of a picture in a computer's memory. Usually the dots are so small and so numerous that, when displayed on led display panel, they appear to merge into a smooth image. The color and intensity of each dot is chosen individually by the computer to represent a small area of the picture.
     
  • Pixel Composition
    The number of led's that make up a pixel.
     
  • Pixel Diameter
    The size of a pixel is stated by the diameter of the pixel. A pixel can be as small as a single .1" diameter LED.
     
  • Pixel Pitch
    Refers to the distance, typically in inches or millimeters, between pixels from the center of one pixel to the center of an adjacent pixel. The lower the pixel pitch, the sharper the image.
     
  • Refresh Frequency
    The time needed to display an image. The refresh is measured in Hertz: if the refresh frequency is of 60 Hz, the image is completed on the monitor in 1/60 second. A low refresh frequency (up to 75 Hz) is stressing for our eyes, as we can see the creation of an image and we see it trembling.
     
  • Resolution
    The number of pixels (individual points of color) contained on a display monitor, expressed in terms of the number of pixels on the horizontal axis and the number on the vertical axis. The sharpness of the image depends on the resolution and the size of the monitor.
     
  • RGB
    Stands for the colors Red-Green-Blue. These are the primary colors of light, which computers use to display images on a screen. An RGB computer file must be translated into the CMYK (the primary colors of pigment) color space in order to be printed on a printing press.
     
  • Resolution or Density
    Pixel diameter and center to center spacing define the resolution or density of the character being displayed. The closer the pixels are to each other, the higher the resolution or density of the character. Low resolution characters are designed for distance viewing.
     
  • Programming
    Some sign software provide graphics and animation design capability. Other signs accept the output of graphics design programs, such as Paint Shop Pro or Animator Pro. The sign keyboard can also be used to design dot patterns, although this is somewhat tedious and the work is vulnerable to being lost by a careless programmer or operator. It is advisable to use a computer to compose graphics. Then you can save your work in a disk file.
     
  • Programming Animations and Graphics
    Some sign software provide graphics and animation design capability. Other signs accept the output of graphics design programs, such as Paint Shop Pro or Animator Pro. The sign keyboard can also be used to design dot patterns, although this is somewhat tedious and the work is vulnerable to being lost by a careless programmer or operator. It is advisable to use a computer to compose graphics. Then you can save your work in a disk file
    .
     
  • Storage Capacity
    Most signs have built in computers with a certain amount of message and graphics storage capacity. Memory storage capacity ranges from 7,000 characters to 1,000,000 characters and more, depending on the sign and the application. Graphics require more storage capacity than messages do.
     
  • Viewing Distance
    Outdoor
    - The size of the sign and the size of the characters are defined by the applications usage. A rule of thumb for determining how large characters must be to be easily read is to allow 50 feet of distance per readable inch or to allow 600 feet of distance per foot of readable text. Example in order to read a message on a sign 600 feet away, the characters and graphics in the message must be at least 12 inches high. The rule of thumb for messages viewed from an automobile is that an 18" character is required if traffic is moving 35 miles per hour, and a 12" character is required if traffic is stopped.
     

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